Desk
Creative tools and go-to-market uses of AI.
Nectar's Creator Agent could save marketers weeks of grunt work, but automated, personalized outreach to creators at scale raises its own questions about authenticity and privacy.
Google and Adobe are wiring their products into each other, a sensible convenience win that also shows how AI assistants are becoming the new storefront for software.
While Anthropic keeps Claude ad-free after raising a fortune, OpenAI, Google, and a wave of chatbot ad-tech startups are learning what gets clicks — and what creeps users out.
Integration platform Merge runs GPT-6 Astra, ChatGPT, and Codex across product reviews, marketing, and a "dinner bot" that cut executive-event prep from dozens of hours to about 30 minutes.
Anthropic's IPO filing says the quiet part plainly: its growth runs on methane-fired power, and the warming that fuel drives is also a cost on its own balance sheet.
Meta is rebuilding how its ad system names things, swapping one-off IDs for a shared semantic vocabulary. The lift is small on paper and large in reach, and the targeting gets sharper.
Europe's public broadcasters want AI agents in the newsroom without handing over control of their data or editorial judgment. NVIDIA is happy to help write the rules, and sell the hardware.
Ex-NVIDIA robotics marketer Amulya Vishwanath says we’re in robotics’ “Lego era” — blocks first, ChatGPT moment later.
Same Equity conversation, wider lens: Vishwanath’s Techable bets treat physical AI as robots plus materials and life sciences.
Three days before RTX Spark laptops ship, NVIDIA is lining up the software story, and the real bet is that local agents, not games, become the reason people buy the machine.
Pollo AI is selling small brands a luxury-ad look without the shoot. That is real access for tight budgets, and real pressure on the people who used to make those ads.
ChatGPT's ads are moving from text into pictures, placed next to the images people ask it to make. The business logic is clear. The trust test is just starting.